Flexing the masculine persona of the Calibre de Cartier collection in Shanghai, Cartier managed to draw all the best people, including their star-of-the-moment, silver screen icon Tony Leung Chiu Wai.

As the Calibre de Cartier man, Leung cuts a dashing figure in the advertising campaign (featuring only in Greater China). “Wh at makes a man attractive is not only discernable by his appearance, but lies in his demeanor; his quest for supremacy, and ambition in life,” said Leung.

This is the second time around for both Leung and Cartier, who are quite the pair and share many values in common such as subtlety, intensity and an uncanny ability to lift an audience.

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